Below is the cost to send a listing for a book deal to a particular list based on the price of the book.
Estimates for the number of sales and downloads that can be expected for this pricing are also listed below. The average and range are based on historical data, but are only meant as a reference and are not guaranteed.
| Listing Cost By Book Price | Free Book Stats | Discounted Book Stats | |||||||
| Category | Subscribers | Free | <$1 | $1-$2 | $2+ | Avg Dwnlds | Range | Avg Sold | Range |
| Mysteries | 920,000+ | $300 | $600 | $900 | $1,500 | 19,700 | 5,300 to 29,300 | 1,920 | 250 to 4,680 |
| Contemporary Romance | 670,000+ | $280 | $560 | $840 | $1,400 | 21,100 | 5,600 to 31,400 | 1,850 | 240 to 4,510 |
| Historical Fiction | 540,000+ | $230 | $460 | $690 | $1,150 | 10,500 | 2,800 to 15,600 | 1,270 | 170 to 3,100 |
| Erotic Romance | 220,000+ | $230 | $460 | $690 | $1,150 | 10,100 | 2,700 to 15,000 | 1,880 | 250 to 4,590 |
| Thrillers | 780,000+ | $210 | $420 | $630 | $1,050 | 14,100 | 3,800 to 20,900 | 1,340 | 170 to 3,270 |
| Historical Romance | 530,000+ | $210 | $420 | $630 | $1,050 | 18,100 | 4,800 to 26,900 | 1,350 | 180 to 3,290 |
| Biographies and Memoirs | 470,000+ | $210 | $420 | $630 | $1,050 | 11,200 | 3,000 to 16,600 | 1,310 | 170 to 3,190 |
| Cooking | 400,000+ | $190 | $380 | $570 | $950 | 15,500 | 4,100 to 23,000 | 1,240 | 160 to 3,020 |
| Religious and Inspirational | 390,000+ | $190 | $380 | $570 | $950 | 12,600 | 3,300 to 18,700 | 1,040 | 130 to 2,530 |
| Women's Fiction | 490,000+ | $160 | $320 | $480 | $800 | 14,600 | 3,900 to 21,700 | 1,100 | 140 to 2,680 |
| General Nonfiction | 340,000+ | $160 | $320 | $480 | $800 | 6,300 | 1,600 to 9,300 | 1,310 | 170 to 3,190 |
| Advice and How-To | 300,000+ | $150 | $300 | $450 | $750 | 9,000 | 2,400 to 13,300 | 1,230 | 160 to 3,000 |
| Action and Adventure | 420,000+ | $130 | $260 | $390 | $650 | 10,300 | 2,700 to 15,300 | 640 | 80 to 1,560 |
| Paranormal Romance | 240,000+ | $120 | $240 | $360 | $600 | 9,200 | 2,400 to 13,600 | 710 | 90 to 1,730 |
| Literary Fiction | 380,000+ | $110 | $220 | $330 | $550 | 8,000 | 2,100 to 11,900 | 680 | 90 to 1,660 |
| Fantasy | 380,000+ | $110 | $220 | $330 | $550 | 10,000 | 2,600 to 14,800 | 640 | 80 to 1,560 |
| Romantic Suspense | 250,000+ | $110 | $220 | $330 | $550 | 9,400 | 2,500 to 13,900 | 750 | 100 to 1,830 |
| Science Fiction | 310,000+ | $90 | $180 | $270 | $450 | 8,100 | 2,100 to 12,000 | 550 | 70 to 1,340 |
| Horror | 250,000+ | $80 | $160 | $240 | $400 | 6,500 | 1,700 to 9,600 | 540 | 70 to 1,310 |
| Teen and Young Adult | 180,000+ | $70 | $140 | $210 | $350 | 6,700 | 1,800 to 9,900 | 440 | 50 to 1,070 |
| Children's and Middle Grade | 170,000+ | $60 | $120 | $180 | $300 | 4,100 | 1,100 to 6,100 | 340 | 40 to 830 |
| Supernatural Suspense | 120,000+ | $60 | $120 | $180 | $300 | 2,800 | 700 to 4,100 | 390 | 50 to 950 |
| New Adult and College Romance | 100,000+ | $60 | $120 | $180 | $300 | 5,600 | 1,500 to 8,300 | 400 | 50 to 970 |
| African-American Interest | 40,000+ | $40 | $80 | $120 | $200 | 4,000 | 1,000 to 5,900 | 260 | 30 to 630 |
| LGBT | 20,000+ | $40 | $80 | $120 | $200 | 1,500 | 400 to 2,200 | 190 | 20 to 460 |
Subscriber counts and pricing are updated every few weeks. Listings may be booked up to 30 days in advance at the prices currently displayed.
Sales estimates are calculated using actual recent conversion rate data reported by retailers, and are continually adjusted based on changing list size and performance. Free book downloads are based on click data and conversion rate estimates from customer and retailer feedback.
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